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When Optima expanded to Arizona in 2000, we were enthralled by the new frontier and its unique climate. To this day, we continue to be inspired by the desert landscape — and there’s no better place to indulge that passion and find new inspiration than at the Phoenix Desert Botanical Garden. The gardens, which are…
Artwork at Optima is a huge part of our love of design, and what makes our spaces special at every turn. Recently, we sat down with Ellison Keomaka, an artist whose work appears throughout some of our Arizona properties, to discuss his process, his sources of inspiration and his relationship with Optima. Tell us a…
We believe that building community extends beyond architecture and design. Community is a crucial component to how we design our properties — ensuring that residents and neighbors alike feel more connected through what we do. In support of this, we created the Optima Connect program, which encourages truly holistic community connections. Optima Connect is a…
Though 68% of all US households own a pet, finding a condo or apartment that allows pets can be quite the treasure hunt. And even when pets are allowed, there’s still a big difference between having a pet policy and being pet-friendly. To overcome this challenge for renters and owners, pet-friendly buildings are including additional…
Recently, we explained what exactly makes up Modern furniture and how to spot it. But what if you’re looking to bring a bit of Modernism into your own space? Considering our own affinity for Modern pieces and design, we love seeing the style applied across homes, condominiums or apartments. So if you’re looking for tips…
When you’re trying to make any big life decision, breaking down the pros and cons of each of your options can be a smart way to make the right choice. Of course, deciding whether renting or buying is better is completely up to you – and means that you’ll need to consider your lifestyle, budget,…
With every project, we ask ourselves how the natural land around us influences, affects and works in tandem with the structures we build. Seeking to holistically integrate the natural and built environments led us to develop our next-generation vertical landscaping system. The lush green element, utilized in many of our Arizona properties, is a cornerstone…
In the long-running debate between apartment living and owning your own home, there are plenty of arguments as to why one is better (or worse) than the other. And while there’s no doubt that personal preference is a major factor in the discussion, once you actually break down the pros of apartment living, it’s tough…
Our team is joined together by a love of exceptional design — so naturally, design is our shared language. From property managers to accountants to architects, we’ve all come to know and love the architect lingo that helps us communicate our passions, our creations and our vision. In celebration — and in follow up to…
We know and love Phoenix, home to Optima Biltmore Towers, like an urban oasis and cultural hub, where the arts are everywhere you look. At the center of Phoenix’s ever-evolving and expanding arts scene is the Phoenix Art Museum, an institution that’s been around for sixty years. History of the Phoenix Art Museum Although the museum has been…